On June 29, 2024, the Sri Lanka Tourism Promotion Bureau, in partnership with Airport Aviation Services and Sri Lankan Airlines, celebrated the arrival of one million tourists in Sri Lanka, marking a significant milestone in the promotion of the destination worldwide.
Paul and Patricia Roe, from Ireland, were the fortunate couple to finish this year’s highly anticipated visit; they arrived in Sri Lanka via UL 504 from London.
“Sri Lanka Tourism surpasses its goal of one million visitors by 2024.”
Since they are travelling alone, this is their first time visiting Sri Lanka. They will begin their three-week tour of Sri Lanka in Trincomalee. In this context, a special celebration was planned, and representatives of the Sri Lanka Tourism Promotion Bureau, such as Ms. Madubhani Perera, Director PR, and Ms. Harindra Wijewardene, Deputy Director Tourism Information Centre, SLTPB, cordially received them upon their arrival. They were showered with gifts from the Tourism Information Centre staff and invited to light the traditional oil lamp to commemorate their special arrival. They were ecstatic about the extraordinary hospitality of the Sri Lankan people as well as the unplanned extra greeting. Additionally, a unique dance performance was planned to amuse the attendees. They participated as well, cutting a special cake to commemorate the event and taking home mementos from their unique visit. Without a doubt, this will make their time in Sri Lanka even more treasured and unforgettable in the future.
Accompanying this significant achievement, Sri Lanka Tourism is gathering steam to position Sri Lanka’s distinctiveness as a global travel destination, akin to a “treasure trove.” The paradise island is endowed with all the elements of a perfect vacation, from golden beaches to mouthwatering native cuisine.
This visit suggests that Sri Lanka will be able to welcome more tourists in the future. The fact that Sri Lanka Tourism is getting closer to its goal of over two million visitor arrivals this year can be seen as another fruitful outcome of its marketing initiatives, as it also increases revenue as the nation’s third-largest source of foreign exchange earnings.
(Travel to Sri Lanka)
